Marketing Manager

Front of House - Management
55k plus bonus
London
Our client is a venture-backed FoodTech business who markets, cooks and delivers on behalf of brands. Having grown exponentially since inception, working with over 40 brands, we have set our sights on London as our next growth market.

THE ROLE

We’re looking for a marketing trailblazer to define the rule book for marketing brands in the new food economy. Working directly into the Managing Director, s/he will drive the overall sales plan, obsessing over the numbers, developing campaigns and partnerships to engage with customers and deliver orders.

The right candidate can create and communicate a bold direction and effortlessly operate across both strategic and tactical levels. S/he has skills in creating buzz through traditional channels and the social sphere as well as driving customers to, and efficiency of, the digital sales funnel. S/he has an entrepreneurial spirit, a natural talent for creating brand stories that resonates across all consumer touchpoints and a skill in manipulating data to understand and optimise marketing performance.

RESPONSIBILITIES

  • P&L responsibility – Overall responsibility for delivering our revenue targets including bookings and spend.
  • Marketing planning and implementation – Overall responsibility for planning, developing and deploying the marketing plan across all touchpoints. Management of marketing budget to ensure this is achieved in the most efficient fashion.
  • Web development and optimisation – Responsibility for our websites, developing content and optimising the sales funnel.
  • Marketing analytics – Overall responsibility for analysing trends, effectiveness of media, purchase funnel and the optimisation of the plan based on this data.
  • Talent management – Developing internal talent and external agencies to deliver our long and short term aims..
  • Cross functional leadership – Working across the business to drive collaboration, garnering buy in with everyone from our kitchens to our brands.
  • Product Development – Working with cross functional teams to constantly enhance our products, bringing the customer into the room to ensure all developments have insight at their heart.

REQUIREMENTS

  • At least 5 years experience in marketing role, with digital at its heart.
  • Strong academic record culminating with degree from tier one institution.
  • P&L ownership experience
  • Hunger to solve complex problems.
  • Excellent business acumen.
  • Proven leadership and people development skills
  • Ability to collaborate inside and outside the organization to develop consensus and create strong relationships.
  • Deep expertise of online and offline media environments
  • Demonstrated ability to leverage customer research, data, and industry trends to drive results.
  • Willingness to travel

BENEFITS

  • Fantastic exposure to proven venture-backed start-up, scaling at a unique pace
  • Competitive salary plus 20% Bonus.
  • Opportunity to enter share scheme.

Graham Townley

Graham has a wealth of hospitality knowledge, having managed high profile restaurants, boutique hotels, premium cocktail bars, quality gastro pubs and late night venues. Graham has a keen eye for spotting real talent, understands company culture and prides himself on placing exceptional candidates with industry leading clients. Highly competitive and driven, he loves winning!

07932 742 266 | graham@beerec.com